Anybody who has been into lolita can tell you: Lolita is expensive. But still, many new-comers to the fashion don’t quite understand what “expensive” means. Many a time, those of us who have been into the fashion for a while will hear newbies exclaim “That’s so expensive!” and feel a bit shocked. Why, yes, they think, of course it’s expensive. Lolita is expensive. But just how expensive is lolita?
For a long time now, I’ve wanted to make a series about how expensive lolita actually is. I wanted to cover a variety of topics that will help newbies learn what to expect in terms of price when getting into lolitas, and give elder-lolitas tips on expanding their wardrobes.
In this first installment of “The Cost of Lolita”, I wanted to cover the very basics: the clothing. I’ve put together four different sets of small, starter lolita wardrobes from four different places. These sets are just examples, and they would not work in every closet; for example, these sets include coats and long-sleeved blouses, but if you live somewhere that is perpetually warm, you wouldn’t need these things. However, please feel free to use these sets as examples of how much the basics of lolita actually cost.
Set #1: Lavander x White from Angelic Pretty
Angelic Pretty is a popular sweet lolita brand known for its cute designs, high quality and equally high price tag.
The Items: Petticoat, bloomers, over-the-knee socks, ankle socks, shoes, purse, long-sleeved blouse, headbow, skirt, jumperskirt
The Cost: $1,035 + Shipping
Set #2: Red x White from Baby, the Stars Shine Bright
Baby, the Stars Shine Bright is a highly versatile lolita brand loved by many. It is known for its timeless designs and moderate price.
The Items: Petticoat, bloomers, short-sleeved blouse, long-sleeved blouse, shoes, purse, socks, skirt, jumperskirt, hair combs
The Cost: $1, 065 + Shipping
Set #3: Pink x White from Bodyline
Bodyline is a brand that manufactures lolita clothing, among other things. It has decent, but not amazing, quality and a matching price tag. The phrase “you get what you pay for” applies here.
The Items: Heels, boots, coat, petticoat, bloomers, socks, short-sleeved blouse, long-sleeved blouse, skirt, jumperskirt
The Cost: $401 + Shipping
Set #4: Sax x White from DreamV
DreamV, also known as Yumetenbo, is a Rakuten store that is known among the gyaru community. However, they also make some lolita and loliable clothing and accessories. Their items are surprisingly inexpensive for the quality. While not brand quality, it is on par with Bodyline.